DNA-Based Nutrition
* * * * * *
Using Genetics to Personalize
Health and Wellness

Custom Nutrition

Meet the Science

GeneWize Life Sciences, a wholly-owned subsidiary of the publicly-traded GeneLink, Inc. (a biosciences company) offers innovative, personalized health, beauty, and wellness products.  Based on genetic assessments, the LifeMap Nutrition™ System from GeneWize is the first comprehensive system of personalized nutritional supplement manufacturing.

The LifeMap Nutrition™ System is based on nutritional supplement ingredients genetically matched to an individual's DNA.  The only patented, FDA-reviewed DNA collection system will have you use a cotton swab on the inside of your cheek to collect a sample for analyzation.  Your sample will be sent to GeneWize laboratories and a custom nutritional supplement will be designed to optimize your health and wellness.

A sample of the 177,000 possible ingredients comprising your custom supplement include:

  • B Vitamins
  • A & D Vitamins
  • Folic acid
  • Essential minerals
  • Fruit and vegetable extracts
  • Organic compounds
  • and much more...

The GeneWize Healthy Aging Assesssment™ is used to custom-tailor your supplement by analyzing "single nucleotide polymorphisms" or "SNPs".  These are small, but significant, variations in DNA which affect the order of a single pairing of nucleotides.  The science behind the Healthy Aging Assesssment™ enables GeneWize to identify these minor variations that leave us susceptible to diminished health and wellness while creating personalized nourishment from natural and organic ingredients in a single-serving.

There are 12 genes/SNPs that are analyzed in the GeneWize Healthy Aging Assesssment™.  The following is a sampling of some of the SNPs that are measured:

VDR (Vitamin D Receptor) Gene
This gene codes for the production of a hormone that has a wide variety of biologic effects.  Polymorphisms in VDR are associated with bone density, height and overall growth, PTH (parathyroid hormone) production, and blood sugar regulation.

NQO1 Gene
This gene codes for the production of an enzyme within our cells that works to fight free-radicals.  Polymorphisms in NQO1 are associated with a neurological syndrome called Tardive Dyskinesia and benzene (a carcinogenic chemical compound) toxicity in the blood and bone marrow.  Mutations in this gene are also linked to certain forms of cancer and Alzheimer's disease.

CYP11B2 Gene
This gene codes for the production of an enzyme that plays a role in regulating blood pressure.  Polymorphisms in CYP11B2 are associated with decreased vascular responsiveness to demands for blood supply.  This means your blood vessels may not expand and contract properly.

PON1 Gene
This gene codes for the production of an enzyme that plays a role in cardiovascular health.  Exclusively associated with high-density lipoproteins (HDL), it may protect against athersclerosis.  Consequently, polymorphisms in PON1 are linked to an increased risk for coronary artery disease.


CLICK HERE to View A Sample Assessment


Who Needs This?

Professional Athletes . . . for that winning edge!
Active Adults . . . in the quest for wellness and longevity!
Students . . . maintain physical and mental well-being during long, stressful days at school!
Anyone looking to achieve and nurture optimum health and wellness!


CLICK HERE For More Information on the
LifeMap Nutrition™ System

Hear what a UC Berkeley genetics professor has to say about
regular multivitamins vs. customized nutritional supplements

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